Word count vs. words that count

Businessman smoking cigar at desk

Spoiler alert: compelling content wins in the end. You still with me? See, It’s true! When you start reading something potentially interesting, you aren’t necessarily going to be worried about length. I’m willing to bet that a fresh voice, a salient topic and clear writing will keep you hooked beyond the first couple of paragraphs…or […]

The {one and only} golden rule of communications?

Print screen image of a Google search for "the golden rule" of business communications

With the recent launch of Hot Quill, and a brand new year fast approaching, I feel like I’m sitting in front of a clean slate and I figure a back-to-communications-basics blog post is in order. What better topic to write about than “the golden rule” of business communications, right? I started doing some research to […]